June 5, 2026
By PrintAction Staff
Spicers Canada is proud to officially launch the Spicers Paper School Toolkit, a comprehensive educational resource designed to help print professionals, designers, marketers, sales teams, students, and creative agencies navigate the evolving world of paper with greater confidence.
The Toolkit was created in response to a challenge that many industry professionals face today: while paper remains one of the most powerful and effective communication mediums available, access to practical, hands-on paper education has become increasingly limited. As paper grades, sustainability requirements, print technologies, production methods, and customer expectations continue to evolve, many professionals are left learning through experience alone. At the same time, formal paper education programs that once played an important role in developing industry knowledge have become less common.
Recognizing this gap, the Spicers Canada team set out to create a resource that would make paper education more accessible, engaging, and relevant to today’s marketplace.
Built on more than a century of paper expertise and informed by thousands of conversations with customers across Canada, the Spicers Paper School Toolkit brings together more than 40 curated paper samples, educational content, application guidance, sustainability insights, and industry best practices into a single, easy-to-use resource. The result is a practical learning tool that helps users understand not only what paper to choose, but why certain papers perform better for specific applications, audiences, and objectives.
The Toolkit explores a wide range of topics that are critical to success in today’s print and design environment. Users will gain insights into paper selection fundamentals, print performance considerations, sustainability and environmental certifications, specialty applications, finishing techniques, emerging industry trends, and effective customer consultation practices. The content has been designed to support both seasoned professionals looking to refresh their knowledge and individuals who are newer to the industry and seeking a stronger foundation.
More importantly, the Toolkit encourages a deeper appreciation for the role paper plays in communication. In an increasingly digital world, paper continues to offer unique sensory, emotional, and experiential qualities that cannot be replicated on a screen. From premium brand experiences and direct mail campaigns to packaging, publishing, and commercial print applications, paper remains an essential component of how organizations connect with customers and tell their stories.
The launch of the Toolkit reflects a broader need for education and innovation across the print, design, and marketing industries. As brands increasingly seek sustainable, tactile, and premium communication solutions, paper continues to play an important role in delivering memorable customer experiences. Understanding how paper influences perception, engagement, print quality, and sustainability outcomes is becoming more valuable than ever.
By helping industry professionals strengthen their knowledge and confidence, Spicers aims to support continued growth, creativity, and innovation throughout the Canadian print and design community. The Toolkit is also intended to foster stronger conversations between suppliers, designers, printers, marketers, and end users, helping all stakeholders make more informed decisions throughout the project lifecycle.
The Paper School Toolkit was created and developed by Spicers Canada as part of its ongoing commitment to education, innovation, and industry advancement. Bringing the vision to life required collaboration from some of the industry’s most respected partners, and Spicers extends its sincere appreciation to Best Studio, Beneco, Hemlock Printers, CTI Paper USA, Domtar, Fedrigoni, Holmen, Mohawk, Neenah, Nekoosa, and Sustana for their invaluable contributions. From creative design and paper manufacturing to printing, production, and finishing, each partner played an important role in helping transform the Toolkit from concept to reality. Together, these efforts have resulted in one of the most comprehensive paper education resources available in the Canadian market today.
To further support learning and engagement, Spicers Canada is also offering Paper School educational sessions led by its paper specialists. These interactive workshops allow customers, students, designers, sales teams, and print professionals to experience the Toolkit firsthand while exploring real-world paper applications, emerging trends, sustainability considerations, and best practices. The sessions are designed to encourage discussion, inspire creativity, and provide practical knowledge that participants can immediately apply within their organizations.
As the industry continues to evolve, the Spicers Paper School Toolkit represents more than an educational resource—it represents an investment in the future of paper, print, and design. By sharing knowledge, fostering curiosity, and supporting the next generation of industry professionals, Spicers Canada remains committed to helping customers make informed decisions and unlock the full potential of paper.
Learn more about the Spicers Paper School Toolkit: https://lnkd.in/e55TckQF
